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Showing posts with label Florence Brewing Company. Show all posts
Showing posts with label Florence Brewing Company. Show all posts

Tuesday, June 27, 2017

Florence,Colorado: Where The F*** Is Florence?

I often search all over for what people are writing about Florence, Colorado.

Local people. People around Colorado. And people around the world.

Why? I'm just curious to know what people think about a small town in the middle of somewhere. And in the middle of nowhere. And come to find out that many people don't even know Florence exists.

One of the problems is that Florence isn't exactly on the way to any major destinations. It's certainly an easy drive from Colorado Springs and Pueblo. It's not that far from Royal Gorge and Canon City. But it's not on a major highway.

I've noticed when I go to the Springs (where I lived for over 20 years and knew about Florence) that when store clerks ask me where I am from--I often get a blank look. I can tell by their eyeballs they are too polite to ask where it is. And some people would say,"Well, Florissant sure is a nice area!"

Florence, not Florissant!

I thought I was the only one who ran into this phenomenon. The Florence vortex.

When I lived in Denver for a short time, it was even more strange. I'd tell a new friend, a hair dresser or store clerk, who asked about my background, that I was from the Springs, but missed Manitou Springs, since I missed small FUNky towns like crazy. I'd get those same blank looks. Manitou? Never heard of it.

So, when I told a few friends and acquaintances in Denver we were moving to Florence, most would say: "Now exactly where is this place? In Colorado?"

I came across this great blog post over at the Florence Brewery Company. Yes, in Florence!

Excellent post that sums up the frustration about finding out most people in our great state don't know we exist.

But I think that is going to change fairly soon. We have a lot of people determined to put Florence on the map. Florence, NOT Florissant!

Just think about it. If people don't know where Florence is they won't be able to get a cold, artisan beer from the Florence Brewing Company easily--or experience all the other great things our fair burg offers in a friendly, small-town environment.

Thursday, March 24, 2016

Florence, CO: Florence Brewing Company

It was nice to see the Colorado Springs Independent do a story about one of their neighbors to the south this week when they highlighted the Florence Brewing Company in Side Dish by Matthew Schniper. Did I ever have any association with the Independent? I'll never tell--but hats off to the weekly newspaper in Colorado Springs for covering a great slice of Florence industry and creativity.

You can read the story at:

Regular readers of this blog know that I extol all things southern Colorado--and especially Florence, so I am constantly keeping tabs on what is going on in Florence--and what coverage this fair burg receives.

I'm seeing a theme here. Even the Independent story captures it. The owner of Florence Brewing Company, Hans Prahl, according to the story was, "attracted to the tiny town of around 4,000..."

Yes, once you've been to Florence, it's hard not to be attracted. Is it the historical buildings? Perhaps. Is it the fact that we are in the 'banana belt' of Colorado and when it's snowing like a son of gun 30 miles away and we are sunny and mild with a few lackadaisical flakes? Perhaps. Is it our ridiculously low (compared to major metropolitan areas) real estate prices and property taxes? Perhaps.

But it's something more. Just the other day I was at an appointment with a professional who has a business in Florence, and he and his assistant told me in casual conversation that they have heard several Canon City(where they both live) business owners and  officials say, "We should do things like Florence."

There's just an atmosphere here. I can't totally explain it in words. But it's evident in all the little blog posts I do about local people and businesses. It's just the way Florence does things. And even though I've never met, Hans Prahl of the Florence Brewing Company--I understand why he was "attracted to the tiny town of around 4,000..."

But as in every "true story," the story is best told by the person living it. You can read more about Florence and the Florence Brewing Company at:

All I can say, is there will be a lot of happy people on May 14 (targeted date for the brewery's opening) in Florence when all of us will be able to sample this top-drawer craft beer.

Thursday, October 1, 2015

Florence Brewing Company: Serious Craft Beer In Fremont County

Everytime I think it can't get much better than living in Florence, Colorado--another reason pops up (or should I say, hops up) that makes living in this picturesque town gets even better. This spring, Florence Brewing Company will be opening at 200 S. Pikes Peak Ave. in a lovely historical building.

The Florence Brewing Company will be bringing its own craft beers to the establishment, and attempting to use locally sourced hops and other ingredients, as much as possible.

The FBC will be opening where the Florence Citizen newspaper has been located for decades. The newspaper will continue operating in a smaller portion of the building.

You can read all about it at:

I think we have a winner here!